Demonstrated brand management professional with consumer packaged goods, professional (B2B) marketing, partnership marketing, inbound/permission marketing, agency and project management skills.
Delivers value added business results by identifying linkage between consumer needs and brand benefits and developing holistic approaches to marketing segmentation, message and communications strategies.
Core Competencies
Strategic Marketing
Partnership Marketing
Campaign Integration & Management
Project Management
Agency Management
Cross-functional team leadership & participation
MBA – Marketing
University of Pittsburgh, Katz School of Business, 1997
MHA – Health Administration
University of Pittsburgh, School of Public Health, 1997
BS – Public Health
University of North Carolina at Chapel Hill, 1993